Dr Nikolaos Dimitriadis Keynote Session: The social media brain: what neuroscience can tell us about social media usage

Dr Nikolaos Dimitriadis presents the results of a recent neuroscientific study he conducted on how the brain reacts when using social media.

The study examined the use of Facebook and Instagram. Results reveal intriguing insights into the brain’s emotional states, neural engagement, and cognitive processing while using these two platforms.

Neuroscientific research can drastically increase our understanding of the effects of social media usage on the brain and help us design a better digital future.

It can also help brands create a better experience for their customers.

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