Dr Ayesha Taylor-Camara is the Consumer Insights Manager at Bauer Media Group leading audience research that shapes content and audience strategy across podcast, social video, music and competitions in 9 European markets. Over the past 8 years, Ayesha has been helping media companies, brands, and creators understand their audiences. Alongside this, she writes a monthly Substack - The Thinking Space - for media makers who want to understand audiences and shape the future of media and entertainment.
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