Act-On

Act-On Software is a comprehensive, cloud-based marketing automation platform designed to empower marketers to engage targets at every step of the customer lifecycle. It offers solutions for email marketing, lead generation and nurturing, landing pages, social media management, CRM integration, and analytics to drive business growth.

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Vendor Details

Act-On offers agile, AI-driven marketing automation to create, measure, and refine campaigns faster, backed by world-class support.

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Pillar
Marketing Strategy & Analysis
Primary SITech Category
Social Marketing Management
2nd SubCat
Social Marketing Analytics
3rd SubCat
Social Media Management
Tech Category
SaaS, Marketing Automation Platform
Data Coverage
Behavioral & Intent Data
Business & Firmographic (B2B) Data
Consumer & Demographic (B2C) Data
Search Data
Data Sources
X (Twitter)
Instagram
Facebook
YouTube
LinkedIn
Pinterest
First-Party Data Upload
Search Data
AI/GenAI Type
Predictive AI & Analytics
Geographic Coverage
Global / Worldwide
Specialized Industries
Marketing & Advertising
Technology & Software
HQ Location
North America

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Company Info

Act-On Software is a comprehensive, cloud-based marketing automation platform designed to empower marketers to engage targets at every step of the customer lifecycle. It offers solutions for email marketing, lead generation and nurturing, landing pages, social media management, CRM integration, and analytics to drive business growth.