Anzu.io

Anzu.io is an in-game advertising platform that seamlessly integrates real-world brand advertisements into video games and esports across mobile, PC, and console platforms. The platform offers programmatic advertising, real-time data and analytics, brand safety, and advanced ad viewability measurements. It empowers advertisers to reach global audiences in a non-disruptive way and enables game developers to monetize their titles through intrinsic ad placements that enhance the player experience.

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Vendor Details

The World's Most Advanced Intrinsic In-Game Advertising Solution

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Pillar
Marketing Strategy & Analysis
Primary SITech Category
Sponsorship Measurement
2nd SubCat
Image Intelligence
3rd SubCat
Social Marketing Analytics
Tech Category
Programmatic, SDK Technology, Patented 3D Ad Tracking Engine, Cross-Platform (Mobile, PC, Console, Gaming Metaverses)
Data Coverage
Consumer & Demographic (B2C) Data
Behavioral & Intent Data
Geospatial & Location Data
Alternative / Niche Data
Data Sources
First-Party Data Upload
AI/GenAI Type
Computer Vision AI (Image & Video)
Predictive AI & Analytics
Geographic Coverage
Global / Worldwide
Specialized Industries
Media & Entertainment
Marketing & Advertising
HQ Location
Middle East & Africa (MEA)

Company Info

info@anzu.io

Anzu.io is an in-game advertising platform that seamlessly integrates real-world brand advertisements into video games and esports across mobile, PC, and console platforms. The platform offers programmatic advertising, real-time data and analytics, brand safety, and advanced ad viewability measurements. It empowers advertisers to reach global audiences in a non-disruptive way and enables game developers to monetize their titles through intrinsic ad placements that enhance the player experience.