Blinkfire Analytics

Blinkfire Analytics is an AI-first business intelligence platform specializing in sponsorship valuation and marketing analytics across social media, digital, broadcast, and Advanced TV. The platform leverages artificial intelligence, machine learning, and proprietary computer vision technology (BrandSpotter™) to measure media value and impact, enabling rights holders, players, influencers, agents, and brands to engage fans and optimize sponsorships. It provides real-time insights, tracks engagement across multiple platforms including social media, streaming services, and video on demand, and offers historical data and always-on reports. Key functionalities include brand detection, valuation services, engagement metrics analysis, competitive intelligence, and predictive valuations for sponsorship ROI.