Branch Metrics

Branch provides a leading deep linking and attribution platform that unifies user experience and measurement across all mobile devices and channels. It offers solutions for mobile app developers and marketers to drive user engagement, higher conversions, and better retention through features like deep linking, attribution, fraud detection, campaign analytics, and personalized app experiences. The platform helps track campaign performance across various marketing channels including web, email, ads, and social media, providing accurate data for data-driven decision-making and ROI optimization.

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Vendor Details

The #1 link for mobile app growth. Build, measure, and grow your app.

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Pillar
Customer Experience & Relationship Management (CX/RM)
Primary SITech Category
Customer Experience Management (CXM)
2nd SubCat
Social Marketing Analytics
3rd SubCat
Tech Category
Software as a Service (SaaS)
Data Coverage
Behavioral & Intent Data
Business & Firmographic (B2B) Data
Consumer & Demographic (B2C) Data
Geospatial & Location Data
Social Media Data
Search Data
Data Sources
X (Twitter)
Instagram
Facebook
YouTube
LinkedIn
Online News & Editorial Media
Blogs & Independent Publishing
First-Party Data Upload
Search Data
AI/GenAI Type
Predictive AI & Analytics
AI Agents & Automation
Geographic Coverage
Global / Worldwide
Specialized Industries
Marketing & Advertising
Technology & Software
Retail & E-commerce
Financial Services & FinTech
Healthcare & Life Sciences
Media & Entertainment
Travel & Hospitality
HQ Location
North America

Company Info

Branch provides a leading deep linking and attribution platform that unifies user experience and measurement across all mobile devices and channels. It offers solutions for mobile app developers and marketers to drive user engagement, higher conversions, and better retention through features like deep linking, attribution, fraud detection, campaign analytics, and personalized app experiences. The platform helps track campaign performance across various marketing channels including web, email, ads, and social media, providing accurate data for data-driven decision-making and ROI optimization.