Vendor Details
Unite strategy, human understanding, and technology to launch smarter innovation and remain ahead of the curve.
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Pillar
Marketing Strategy & Analysis
Primary SITech Category
Social Asking
2nd SubCat
Trends Prediction
3rd SubCat
Audience & Consumer Intelligence
Tech Category
SaaS Platform & Consultancy
Data Coverage
Consumer & Demographic (B2C) Data
Behavioral & Intent Data
Social Media Data
Forum & Community Data
Data Sources
No items found.
AI/GenAI Type
Predictive AI & Analytics
Geographic Coverage
Global / Worldwide
Specialized Industries
No items found.
HQ Location
North America
Company Info
Dig Insights is a tech-enabled insights and strategy consultancy offering proprietary technology, data science, and AI solutions for brand and innovation success. Their core platform, Upsiide, is a SaaS tool for agile innovation testing, enabling businesses to efficiently refine and validate products, services, communications, and designs. Upsiide uses a gamified, swipe-based interface for respondents and provides predictive analytics like Idea Score, market share, source of volume, and cannibalization. Dig Insights also offers full-service market research, trend identification, and forecasting.