Vendor Details
Your global measurement partner for streaming and TV audience insights.
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Pillar
Audience Analysis
Primary SITech Category
Audience & Consumer Intelligence
2nd SubCat
Social Video Analytics
3rd SubCat
Trends Analytics
Tech Category
Proprietary viewing measurement technology, Statistical Models
Data Coverage
Behavioral & Intent Data
Consumer & Demographic (B2C) Data
Social Media Data
Broadcast / TV & Radio
Data Sources
YouTube
Broadcast (TV & Radio)
First-Party Data Upload
AI/GenAI Type
Predictive AI & Analytics
Geographic Coverage
Global / Worldwide
Specialized Industries
Media & Entertainment
HQ Location
Europe
Company Info
Digital i provides comprehensive audience analytics for the global media industry, delivering unrivaled data quality and expert insights into what, where, when, why, and how viewers watch across YouTube, global streaming services, and UK TV. They empower partners to make informed content, strategy, and investment decisions, navigate market shifts, and negotiate deals grounded in real viewer behaviors.