Vendor Details
The industry's leading Media Effectiveness Platform, utilizing trusted measurement data and dynamic AI optimization to maximize campaign effectiveness and drive tangible business outcomes for advertisers.
Claim Profile
Claim Profile
Pillar
Marketing Strategy & Analysis
Primary SITech Category
Sponsorship Measurement
2nd SubCat
Risk & Reputation Intelligence
3rd SubCat
Social Marketing Analytics
Tech Category
Software platform for digital media measurement and analytics, utilizing AI-powered solutions, machine learning, and patented dual verification technology (pixel + crawler) within a cloud-based verification stack.
Data Coverage
Social Media Data
News & Editorial Media
Search Data
Behavioral & Intent Data
Geospatial & Location Data
E-commerce & Retail Data
Data Sources
X (Twitter)
Instagram
Facebook
TikTok
YouTube
LinkedIn
Online News & Editorial Media
Blogs & Independent Publishing
Broadcast (TV & Radio)
Web Scraping / Crawling
AI/GenAI Type
Predictive AI & Analytics
Natural Language & Conversational AI
Computer Vision AI (Image & Video)
Geographic Coverage
Global / Worldwide
Specialized Industries
Marketing & Advertising
Media & Entertainment
Technology & Software
HQ Location
North America
Company Info
DoubleVerify is a publicly traded software company that provides a media effectiveness platform for digital advertising measurement, data, and analytics. It offers solutions to ensure ad quality and performance, focusing on ad verification, fraud detection, brand safety, viewability, attention, and contextual targeting. The company serves advertisers, agencies, and publishers across various digital channels including programmatic platforms, social media, Connected TV (CTV), and mobile applications.