FanThreeSixty

FanThreeSixty provides an all-in-one fan engagement platform and Customer Data Platform (CDP) specifically designed for the sports and entertainment industries. It unifies disparate fan data, provides deep insights into fan behavior and demographics, and enables organizations to deliver personalized experiences and targeted marketing campaigns. The platform leverages machine learning and predictive analytics to help clients understand fans, drive engagement, and accelerate revenue across sales, marketing, and sponsorship teams.

Audience members with pink lanyards attentively watching and smiling during a presentation.

Vendor Details

Data Fueled. Fan Driven. For a World-Class Fan Experience.

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Pillar
Customer Experience & Relationship Management (CX/RM)
Primary SITech Category
Customer Intelligence
2nd SubCat
Social CRM
3rd SubCat
Audience & Consumer Intelligence
Tech Category
Customer Data Platform (CDP), Cloud Services, MongoDB, React Native, Node.js, AWS Analytics Platform
Data Coverage
Behavioral & Intent Data
Consumer & Demographic (B2C) Data
E-commerce & Retail Data
Social Media Data
Data Sources
First-Party Data Upload
AI/GenAI Type
Predictive AI & Analytics
Geographic Coverage
North America
Specialized Industries
Media & Entertainment
Sport
HQ Location
North America

Company Info

FanThreeSixty provides an all-in-one fan engagement platform and Customer Data Platform (CDP) specifically designed for the sports and entertainment industries. It unifies disparate fan data, provides deep insights into fan behavior and demographics, and enables organizations to deliver personalized experiences and targeted marketing campaigns. The platform leverages machine learning and predictive analytics to help clients understand fans, drive engagement, and accelerate revenue across sales, marketing, and sponsorship teams.