FeedbackNow

FeedbackNow is a B2B software vendor offering a real-time operational analytics platform for physical spaces. It collects customer feedback through various touchpoints, including proprietary physical devices like Smiley Boxes and FlexBoxes, as well as digital methods. The platform leverages AI and machine learning for sentiment analysis, pattern detection, and predictive insights, enabling businesses to optimize customer experience, improve operational efficiency, and drive revenue. Originally founded in 2012, FeedbackNow was acquired by Forrester in 2018, but was subsequently purchased out of Forrester by an investment group in September 2024, now operating as an independent entity with a newly launched platform.

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Vendor Details

Real-time Operational Analytics for Physical Spaces: Capture Feedback, Spot Trends, Act Fast.

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Pillar
Customer Experience & Relationship Management (CX/RM)
Primary SITech Category
Customer Experience Management (CXM)
2nd SubCat
Customer Intelligence
3rd SubCat
Text Analytics
Tech Category
Physical devices (Smiley Boxes, FlexBoxes, noise sensors, people counters), Web platform, Mobile applications, AI/ML platform, Analytics engine
Data Coverage
Behavioral & Intent Data
Reviews & Ratings Data
Alternative / Niche Data
Data Sources
First-Party Data Upload
AI/GenAI Type
Predictive AI & Analytics
Sentiment & Emotion Analysis AI
Geographic Coverage
Global / Worldwide
Specialized Industries
No items found.
HQ Location

Company Info

FeedbackNow is a B2B software vendor offering a real-time operational analytics platform for physical spaces. It collects customer feedback through various touchpoints, including proprietary physical devices like Smiley Boxes and FlexBoxes, as well as digital methods. The platform leverages AI and machine learning for sentiment analysis, pattern detection, and predictive insights, enabling businesses to optimize customer experience, improve operational efficiency, and drive revenue. Originally founded in 2012, FeedbackNow was acquired by Forrester in 2018, but was subsequently purchased out of Forrester by an investment group in September 2024, now operating as an independent entity with a newly launched platform.