Insightrix

Insightrix is a full-service market research firm specializing in qualitative and quantitative research. They provide online community and panel software for continuous customer engagement, alongside services like customer experience management, brand strategy, and advertising testing. Their proprietary Neurolytrix technology offers AI-powered ad testing for emotionally intelligent insights, including attention, cognitive demand, memory, and engagement. Insightrix Studio further transforms data into interactive dashboards and video stories, helping clients turn complex data into actionable findings. With offices in Canada and Australia, they serve brands, agencies, government, and corporate researchers.

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Vendor Details

Uncovering data-driven insights with online communities and advanced research, including AI-powered ad testing.

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Pillar
Marketing Strategy & Analysis
Primary SITech Category
Social Asking
2nd SubCat
Customer Experience Management (CXM)
3rd SubCat
Data Visualisation
Tech Category
Online Community Software, Market Research Platform, AI-powered Ad Testing
Data Coverage
Behavioral & Intent Data
Consumer & Demographic (B2C) Data
Business & Firmographic (B2B) Data
Forum & Community Data
Reviews & Ratings Data
Alternative / Niche Data
Data Sources
Forums & Community Boards
First-Party Data Upload
AI/GenAI Type
Computer Vision AI (Image & Video)
Predictive AI & Analytics
Sentiment & Emotion Analysis AI
Geographic Coverage
North America
Asia-Pacific (APAC)
Global / Worldwide
Specialized Industries
No items found.
HQ Location
North America

Company Info

Insightrix is a full-service market research firm specializing in qualitative and quantitative research. They provide online community and panel software for continuous customer engagement, alongside services like customer experience management, brand strategy, and advertising testing. Their proprietary Neurolytrix technology offers AI-powered ad testing for emotionally intelligent insights, including attention, cognitive demand, memory, and engagement. Insightrix Studio further transforms data into interactive dashboards and video stories, helping clients turn complex data into actionable findings. With offices in Canada and Australia, they serve brands, agencies, government, and corporate researchers.