KOL Store (KOL买手店)

KOL Store (领库), powered by Weimeng Media, is a data-driven new media advertising platform that aggregates over 400,000 social media influencer (KOL) resources across platforms like Weibo, WeChat, live streaming, and short video. It offers tools for intelligent influencer placement and value assessment (KolRank), as well as a SaaS cloud service (KolMaster) that enables advertising and PR companies to build their own new media advertising platforms. The platform is designed to provide comprehensive solutions for efficient procurement, scientific management, and performance analysis of influencer marketing campaigns, driven by big data and AI.

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Vendor Details

Driving efficient new media marketing through big data and AI, digitizing the entire brand marketing chain.

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Pillar
Influencer Marketing & Analysis
Primary SITech Category
Influencer Marketing
2nd SubCat
Influencer Analytics
3rd SubCat
Social Media Marketing
Tech Category
Big Data, SaaS, Cloud Service
Data Coverage
Social Media Data
Influencer & Creator Data
Data Sources
Weibo
Douyin
Bilibili
AI/GenAI Type
Predictive AI & Analytics
Geographic Coverage
Asia-Pacific (APAC)
Specialized Industries
Marketing & Advertising
Media & Entertainment
HQ Location
Asia-Pacific (APAC)

Company Info

KOL Store (领库), powered by Weimeng Media, is a data-driven new media advertising platform that aggregates over 400,000 social media influencer (KOL) resources across platforms like Weibo, WeChat, live streaming, and short video. It offers tools for intelligent influencer placement and value assessment (KolRank), as well as a SaaS cloud service (KolMaster) that enables advertising and PR companies to build their own new media advertising platforms. The platform is designed to provide comprehensive solutions for efficient procurement, scientific management, and performance analysis of influencer marketing campaigns, driven by big data and AI.