Listrak

Listrak is a marketing automation platform tailored for retailers and e-commerce businesses. It unifies customer data from various touchpoints like browsing habits, purchases, and engagement to build detailed customer profiles. The platform enables hyper-personalized, cross-channel interactions across email, SMS, push notifications, and web. Leveraging AI-powered capabilities such as identity resolution, predictive segmentation, and recommendation engines, Listrak aims to drive customer engagement, revenue, and loyalty. The company focuses on simplifying marketing processes, improving campaign performance, and offering strategic partnership with retail experts.

See website
See website
Audience members with pink lanyards attentively watching and smiling during a presentation.

Vendor Details

The cross-channel personalization platform and person-first marketing automation platform for retailers and brands.

Claim Profile
Claim Profile
Pillar
Customer Experience & Relationship Management (CX/RM)
Primary SITech Category
Customer Experience Management (CXM)
2nd SubCat
Customer Intelligence
3rd SubCat
Tech Category
Marketing Automation Platform, Customer Engagement Platform (SaaS)
Data Coverage
Behavioral & Intent Data
E-commerce & Retail Data
Consumer & Demographic (B2C) Data
Data Sources
First-Party Data Upload
AI/GenAI Type
Predictive AI & Analytics
Geographic Coverage
Global / Worldwide
Specialized Industries
Retail & E-commerce
HQ Location
North America

Company Info

accountsupport@listrak.com

Listrak is a marketing automation platform tailored for retailers and e-commerce businesses. It unifies customer data from various touchpoints like browsing habits, purchases, and engagement to build detailed customer profiles. The platform enables hyper-personalized, cross-channel interactions across email, SMS, push notifications, and web. Leveraging AI-powered capabilities such as identity resolution, predictive segmentation, and recommendation engines, Listrak aims to drive customer engagement, revenue, and loyalty. The company focuses on simplifying marketing processes, improving campaign performance, and offering strategic partnership with retail experts.