Vendor Details
AI-powered marketing technology for insight-led customer experiences across all channels.
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Pillar
Customer Experience & Relationship Management (CX/RM)
Primary SITech Category
Customer Intelligence
2nd SubCat
Customer Experience Management (CXM)
3rd SubCat
Tech Category
SaaS, CDP, Marketing Automation, DMP, Analytics Platform
Data Coverage
Behavioral & Intent Data
Consumer & Demographic (B2C) Data
E-commerce & Retail Data
Business & Firmographic (B2B) Data
Data Sources
First-Party Data Upload
AI/GenAI Type
Predictive AI & Analytics
AI Agents & Automation
Geographic Coverage
Global / Worldwide
Specialized Industries
No items found.
HQ Location
North America
Company Info
Mapp Digital offers the Mapp Marketing Cloud, a SaaS-based enterprise platform that unifies customer data from various touchpoints. It leverages AI-powered digital analytics to extract actionable insights and trigger highly personalized cross-channel campaigns across email, SMS, mobile apps, and the web. The platform aims to optimize marketing activities, drive business growth, and enhance customer engagement through advanced segmentation, hyper-personalization, and predictive capabilities.