Vendor Details
The global standard for games and esports data and analytics, empowering businesses with trusted market intelligence and consumer insights.
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Pillar
Trends & Foresight
Primary SITech Category
Trends Prediction
2nd SubCat
Audience & Consumer Intelligence
3rd SubCat
Social Listening
Tech Category
Data Platform, Market Intelligence Platform, Analytics Platform
Data Coverage
Alternative / Niche Data
Consumer & Demographic (B2C) Data
Behavioral & Intent Data
Financial & Market Data
Social Media Data
Forum & Community Data
E-commerce & Retail Data
Business & Firmographic (B2B) Data
Data Sources
Reddit
YouTube
AI/GenAI Type
Predictive AI & Analytics
Natural Language & Conversational AI
Geographic Coverage
Global / Worldwide
Regional / Specific Country
Specialized Industries
Media & Entertainment
Sport
Technology & Software
HQ Location
Europe
Company Info
Newzoo is a global market research and predictive analytics firm primarily focused on games, esports, and mobile markets. It provides a unified platform with extensive, reliable data, gamer research, market forecasts, and store insights to guide strategic and operational decisions across the industry. Services include market trends, financial analysis, revenue projections, consumer insights, data modeling solutions, game performance monitoring (MAU, DAU, revenue), gamer demographics, psychographics, game awareness, purchase funnels, streaming viewership, and social sentiment analysis.