OBSERVER

OBSERVER (observer.at) is an Austrian B2B software vendor specializing in comprehensive media and market intelligence. They offer media monitoring across print, online, social web, radio, and TV channels, alongside services for PR success measurement, crisis communication, reputation management, ad analysis, sponsoring analysis, event analysis, and influencer marketing. The company also provides market research and opinion polls to deliver integrated insights for clients. They operate globally through a network of partners, with a strong focus on the DACH region.

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Vendor Details

Brand Intelligence. Media monitoring and analysis innovative since 1896.

Claim Profile
Claim Profile
Pillar
Social Listening & Monitoring
Primary SITech Category
Media Monitoring
2nd SubCat
Risk & Reputation Intelligence
3rd SubCat
Sponsorship Measurement
Tech Category
Data Coverage
News & Editorial Media
Social Media Data
Broadcast / TV & Radio
Data Sources
Online News & Editorial Media
Broadcast (TV & Radio)
Print / Offline Media
AI/GenAI Type
No items found.
Geographic Coverage
Global / Worldwide
Regional / Specific Country
Specialized Industries
No items found.
HQ Location
Europe

Company Info

OBSERVER (observer.at) is an Austrian B2B software vendor specializing in comprehensive media and market intelligence. They offer media monitoring across print, online, social web, radio, and TV channels, alongside services for PR success measurement, crisis communication, reputation management, ad analysis, sponsoring analysis, event analysis, and influencer marketing. The company also provides market research and opinion polls to deliver integrated insights for clients. They operate globally through a network of partners, with a strong focus on the DACH region.