Ometria

Ometria is a Customer Data and Experience Platform (CDXP) purpose-built for retail and e-commerce businesses. It unifies customer data from various online and offline sources, creating a comprehensive 360-degree view of each customer. Leveraging advanced AI and machine learning, Ometria enables retailers to deliver personalized marketing experiences and optimize customer journeys across multiple channels, including email, SMS, web, app push, social media, and direct mail. The platform focuses on predictive analytics, segmentation, and content creation to increase customer lifetime value, drive CRM revenue, and enhance overall customer engagement.

Audience members with pink lanyards attentively watching and smiling during a presentation.

Vendor Details

The CDXP tailor-made for retail brands, creating unforgettable, AI-powered customer experiences on every channel.

Claim Profile
Claim Profile
Pillar
Customer Experience & Relationship Management (CX/RM)
Primary SITech Category
Customer Experience Management (CXM)
2nd SubCat
Customer Intelligence
3rd SubCat
Tech Category
CDXP, CDP, Marketing Automation, Cross-channel marketing, SaaS, Big Data
Data Coverage
Behavioral & Intent Data
Consumer & Demographic (B2C) Data
E-commerce & Retail Data
Social Media Data
Data Sources
First-Party Data Upload
Web Scraping / Crawling
AI/GenAI Type
Predictive AI & Analytics
AI Agents & Automation
Geographic Coverage
Global / Worldwide
Specialized Industries
Retail & E-commerce
HQ Location
Europe

Company Info

Ometria is a Customer Data and Experience Platform (CDXP) purpose-built for retail and e-commerce businesses. It unifies customer data from various online and offline sources, creating a comprehensive 360-degree view of each customer. Leveraging advanced AI and machine learning, Ometria enables retailers to deliver personalized marketing experiences and optimize customer journeys across multiple channels, including email, SMS, web, app push, social media, and direct mail. The platform focuses on predictive analytics, segmentation, and content creation to increase customer lifetime value, drive CRM revenue, and enhance overall customer engagement.