PodTrack

Podtrac is an audience measurement solution provider for podcast publishers and advertisers, offering analysis, tools, and IAB certified data to understand and grow shows, networks, and ad campaigns. It provides matrices and analytics of targeted audiences and podcasts to advertisers and publishers, including demographic reports and measurement services through sophisticated algorithms.

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Vendor Details

Understand and grow your podcast audience with analysis, tools and IAB certified data.

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Pillar
Social Listening & Monitoring
Primary SITech Category
Social Audio Intelligence
2nd SubCat
Audience & Consumer Intelligence
3rd SubCat
Sponsorship Measurement
Tech Category
SaaS
Data Coverage
Podcast & Audio Data
Consumer & Demographic (B2C) Data
Social Media Data
Data Sources
Podcasts & Audio Content
YouTube
AI/GenAI Type
Audio & Speech AI
Predictive AI & Analytics
Geographic Coverage
No items found.
Specialized Industries
Media & Entertainment
Marketing & Advertising
HQ Location
North America

Company Info

Podtrac is an audience measurement solution provider for podcast publishers and advertisers, offering analysis, tools, and IAB certified data to understand and grow shows, networks, and ad campaigns. It provides matrices and analytics of targeted audiences and podcasts to advertisers and publishers, including demographic reports and measurement services through sophisticated algorithms.