Vendor Details
The AI-powered platform for measurable advertising outcomes and audience intelligence.
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Pillar
Marketing Strategy & Analysis
Primary SITech Category
Social Advertising
2nd SubCat
Audience & Consumer Intelligence
3rd SubCat
Social Marketing Analytics
Tech Category
AI-powered DSP, Machine Learning, Cookieless Solutions, Asynchronous JavaScript Tag
Data Coverage
Behavioral & Intent Data
Consumer & Demographic (B2C) Data
Business & Firmographic (B2B) Data
Geospatial & Location Data
Search Data
Data Sources
Online News & Editorial Media
Blogs & Independent Publishing
Podcasts & Audio Content
Web Scraping / Crawling
First-Party Data Upload
AI/GenAI Type
Predictive AI & Analytics
Geographic Coverage
Global / Worldwide
Specialized Industries
Marketing & Advertising
Retail & E-commerce
Travel & Hospitality
Financial Services & FinTech
HQ Location
North America
Company Info
Quantcast is an AI-powered programmatic advertising and audience intelligence platform that helps advertisers, brands, and agencies plan, target, buy, optimize, and measure campaigns across the open web. It leverages machine learning, real-time behavioral signals, and predictive modeling for cookieless targeting and to find audiences most likely to convert across display, video, CTV, mobile, and audio channels. The company also offers audience measurement solutions for publishers.