Smaply

Smaply is a web-based journey mapping software that helps organizations visualize, analyze, and act on insights from customer and employee journeys, personas, and stakeholder maps. It provides collaborative tools for teams to create, share, and manage customer experience projects, aiming to digitize, centralize, and standardize CX insights for improved decision-making and innovation. Smaply is built on service design principles and offers features for creating journey map hierarchies, tracking performance indicators, and integrating with various business tools.

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Vendor Details

Journey management software to align teams and improve customer and employee experience.

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Pillar
Customer Experience & Relationship Management (CX/RM)
Primary SITech Category
Customer Experience Management (CXM)
2nd SubCat
Audience & Consumer Intelligence
3rd SubCat
Tech Category
SaaS, Web-based, Cloud
Data Coverage
Business & Firmographic (B2B) Data
Consumer & Demographic (B2C) Data
Behavioral & Intent Data
Data Sources
First-Party Data Upload
AI/GenAI Type
No items found.
Geographic Coverage
Global / Worldwide
Specialized Industries
No items found.
HQ Location
Europe

Company Info

Smaply is a web-based journey mapping software that helps organizations visualize, analyze, and act on insights from customer and employee journeys, personas, and stakeholder maps. It provides collaborative tools for teams to create, share, and manage customer experience projects, aiming to digitize, centralize, and standardize CX insights for improved decision-making and innovation. Smaply is built on service design principles and offers features for creating journey map hierarchies, tracking performance indicators, and integrating with various business tools.