Social Listening @ Alibaba Group (e.g., Alimama, CBNData)

Social Listening @ Alibaba Group leverages Alimama's advanced marketing technology and AI-powered platforms, alongside CBNData's extensive consumer research, to provide B2B clients with granular customer insights and trend predictions. By analyzing over 4000 data points per user from social media, search, and the broader Alibaba ecosystem, it enables precise audience segmentation, personalized marketing strategies, and real-time business intelligence to drive growth and enhance customer engagement.

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Vendor Details

Empowering B2B marketing and business decisions through comprehensive social and consumer data intelligence across the Alibaba ecosystem.

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Pillar
Social Listening & Monitoring
Primary SITech Category
Social Listening
2nd SubCat
Audience & Consumer Intelligence
3rd SubCat
Trends Prediction
Tech Category
Big Data, AI, Deep Learning, Cloud-based platform
Data Coverage
Behavioral & Intent Data
Consumer & Demographic (B2C) Data
E-commerce & Retail Data
Geospatial & Location Data
Social Media Data
Search Data
Data Sources
Search Data
AI/GenAI Type
Predictive AI & Analytics
Natural Language & Conversational AI
Geographic Coverage
Asia-Pacific (APAC)
Specialized Industries
Marketing & Advertising
Retail & E-commerce
HQ Location
Asia-Pacific (APAC)

Company Info

jamessung@alibaba-inc.com

Social Listening @ Alibaba Group leverages Alimama's advanced marketing technology and AI-powered platforms, alongside CBNData's extensive consumer research, to provide B2B clients with granular customer insights and trend predictions. By analyzing over 4000 data points per user from social media, search, and the broader Alibaba ecosystem, it enables precise audience segmentation, personalized marketing strategies, and real-time business intelligence to drive growth and enhance customer engagement.