Vendor Details
Online Eye Tracking Market Research Platform.
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Pillar
Audience Analysis
Primary SITech Category
Audience & Consumer Intelligence
2nd SubCat
Customer Experience Management (CXM)
3rd SubCat
Social Asking
Tech Category
Webcam Eye Tracking, Cloud-based platform, SaaS
Data Coverage
Behavioral & Intent Data
Consumer & Demographic (B2C) Data
Alternative / Niche Data
Data Sources
First-Party Data Upload
AI/GenAI Type
Computer Vision AI (Image & Video)
Sentiment & Emotion Analysis AI
Predictive AI & Analytics
Geographic Coverage
Global / Worldwide
Specialized Industries
Sport
Travel & Hospitality
Manufacturing & Logistics
Technology & Software
Marketing & Advertising
Media & Entertainment
Healthcare & Life Sciences
Automotive
HQ Location
Europe
Company Info
Sticky by Tobii Pro is a self-service online platform that combines online survey questions with webcam eye tracking and emotion recognition, making advanced quantitative research simple. It helps businesses analyze user behavior on websites, ads, packaging, and digital experiences through detailed heatmaps and gaze plots, aiming to optimize online content and improve user experience. The platform supports large-scale consumer research, providing insights into visual attention and emotional impact wherever consumers are located globally.