VisualGPS (Getty Images)

VisualGPS by Getty Images is a comprehensive research and insights program that delivers data-backed analysis on visual creative trends, consumer sentiment, and content effectiveness. It leverages proprietary research, extensive global consumer surveys (tracking sentiment from thousands of individuals across 25+ countries), and analysis of billions of annual search and download queries from GettyImages.com and iStock. The platform provides actionable insights to help brands, marketers, and creatives develop effective content strategies, understand audience preferences across diverse demographics and regions, and make informed visual decisions, including guidance on the strategic use of AI-generated visuals.

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Vendor Details

Stay ahead of visual creative trends with our latest reporting, backed by data and actionable insights to elevate your campaigns and content, driving meaningful impact with today's consumers.

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Pillar
Trends & Foresight
Primary SITech Category
Trends Analytics
2nd SubCat
Audience & Consumer Intelligence
3rd SubCat
Image Intelligence
Tech Category
Data analytics platform
Data Coverage
Search Data
Consumer & Demographic (B2C) Data
Behavioral & Intent Data
Alternative / Niche Data
Data Sources
Search Data
AI/GenAI Type
Predictive AI & Analytics
Geographic Coverage
Global / Worldwide
Specialized Industries
No items found.
HQ Location
North America

Company Info

VisualGPS by Getty Images is a comprehensive research and insights program that delivers data-backed analysis on visual creative trends, consumer sentiment, and content effectiveness. It leverages proprietary research, extensive global consumer surveys (tracking sentiment from thousands of individuals across 25+ countries), and analysis of billions of annual search and download queries from GettyImages.com and iStock. The platform provides actionable insights to help brands, marketers, and creatives develop effective content strategies, understand audience preferences across diverse demographics and regions, and make informed visual decisions, including guidance on the strategic use of AI-generated visuals.