Vendor Details
AI Marketing Engine: Data-Driven KOL Transaction Platform and Social Media Marketing Services
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Pillar
Influencer Marketing & Analysis
Primary SITech Category
Influencer Marketing
2nd SubCat
Influencer Analytics
3rd SubCat
Audience & Consumer Intelligence
Tech Category
SaaS, Big Data, AI-driven platform, Digital Transaction System
Data Coverage
Social Media Data
Influencer & Creator Data
Behavioral & Intent Data
Business & Firmographic (B2B) Data
Consumer & Demographic (B2C) Data
Data Sources
Weibo
Douyin
Xiaohongshu (RED/RedNote)
Bilibili
AI/GenAI Type
Predictive AI & Analytics
Geographic Coverage
Global / Worldwide
Specialized Industries
Marketing & Advertising
Retail & E-commerce
HQ Location
Asia-Pacific (APAC)
Company Info
WEIQ (微播易), founded in 2009, is a leading AI marketing engine and data-driven KOL (Key Opinion Leader) transaction platform. Leveraging vast social media data, transaction data, and AI intelligent marketing technology, WEIQ provides advertisers with one-stop KOL resource procurement, social big data services, and social media communication strategy services. The platform covers over 35 mainstream social media platforms including Douyin, Kuaishou, Weibo, WeChat, Bilibili, and Xiaohongshu, serving over 2000 domestic and international brands with intelligent and efficient marketing solutions.