Zalo Business Account

Zalo Business Account (Zalo Official Account) is a comprehensive platform for businesses to establish a verified presence on Zalo, Vietnam's dominant messaging and social super app. It offers robust tools for direct customer interaction, content publishing, e-commerce via Zalo Shop, integrated payments with ZaloPay, targeted advertising with Zalo Ads, and automated customer support through AI-powered chatbots. Designed primarily for the Vietnamese market, it enables businesses to enhance customer engagement, marketing, and sales, and to manage customer relationships effectively.

Audience members with pink lanyards attentively watching and smiling during a presentation.

Vendor Details

Empowering businesses to connect, engage, and grow with customers on Vietnam's leading super app.

Claim Profile
Claim Profile
Pillar
Customer Experience & Relationship Management (CX/RM)
Primary SITech Category
Social CRM
2nd SubCat
Social Advertising
3rd SubCat
Social Media Management
Tech Category
Messaging platform, E-commerce platform, Payment gateway, API integration, CRM integration.
Data Coverage
Social Media Data
E-commerce & Retail Data
Consumer & Demographic (B2C) Data
Geospatial & Location Data
Data Sources
Naver / Kakao
First-Party Data Upload
AI/GenAI Type
Natural Language & Conversational AI
AI Agents & Automation
Computer Vision AI (Image & Video)
Audio & Speech AI
Geographic Coverage
Regional / Specific Country
Specialized Industries
Financial Services & FinTech
HQ Location
Asia-Pacific (APAC)

Company Info

Zalo Business Account (Zalo Official Account) is a comprehensive platform for businesses to establish a verified presence on Zalo, Vietnam's dominant messaging and social super app. It offers robust tools for direct customer interaction, content publishing, e-commerce via Zalo Shop, integrated payments with ZaloPay, targeted advertising with Zalo Ads, and automated customer support through AI-powered chatbots. Designed primarily for the Vietnamese market, it enables businesses to enhance customer engagement, marketing, and sales, and to manage customer relationships effectively.