Zappi

Zappi is an AI-powered consumer insights platform that automates market research, enabling brands to make faster, smarter, and consumer-driven decisions. It provides a connected system for testing products, ads, and innovations with real-time consumer feedback, leveraging over a billion historical data points and AI-driven predictive analytics. The platform helps insights professionals and marketers to understand consumer motivations and predict in-market success, reducing risks and accelerating development cycles for global enterprises.

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Vendor Details

The leading consumer insights platform for agile market research and innovation.

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Pillar
Audience Analysis
Primary SITech Category
Audience & Consumer Intelligence
2nd SubCat
3rd SubCat
Tech Category
AI-powered SaaS Platform
Data Coverage
Consumer & Demographic (B2C) Data
Behavioral & Intent Data
Data Sources
First-Party Data Upload
AI/GenAI Type
Predictive AI & Analytics
Geographic Coverage
Global / Worldwide
Specialized Industries
No items found.
HQ Location
Europe

Company Info

Zappi is an AI-powered consumer insights platform that automates market research, enabling brands to make faster, smarter, and consumer-driven decisions. It provides a connected system for testing products, ads, and innovations with real-time consumer feedback, leveraging over a billion historical data points and AI-driven predictive analytics. The platform helps insights professionals and marketers to understand consumer motivations and predict in-market success, reducing risks and accelerating development cycles for global enterprises.