The SI Lab Association
The Social Intelligence Lab is an association for professionals who analyse social and internet data. But it’s also so much more than that.
Introducing The SI Lab Association Membership
The SI Lab Association is where we build the foundation of a professional discipline.
The Association is a space for anyone working with social and internet data who's ready to take the field (and their career) seriously. Whether you're just starting out or leading strategy at a global brand, you'll get access to the tools, thinking, and community to grow your skills and shape the future of social intelligence.
It's all about levelling up and building something bigger together.
Community Forum
General and expert groups -connecting on the hot topics of the industry globally. Private section for brand members to network with other brand members.
Resource Vault
Access the back catalogue of SI Lab content and all future content.
Exclusive Sessions
Roundtables and expert training sessions driven by the topics that matter most to the community.
Groups & Councils
Lead or participate in working groups that publish thought-leadership and get you noticed.
Industry Research
Participate in industry research that helps us better understand the work and benchmark our careers and salaries (and any discrepancies between pay).
Speaker Bank
Join our bank of speakers and throw your name in the hat for speaking opportunities to raise your profile around the industry.
Mentor/Mentorship
Join mentor programs and help others reach their career goals and give something back to the next generation of SI professionals.
Events
Free companion tickets to SI Lab virtual events and discounts on in-person events and training.
Example sessions & councils
Virtual Roundtables
Members request a session and set out the topics to be discussed. Members can lead the session (with support from SI Lab in development)or we can bring in a skilled facilitator. The SI Lab will promote the session to relevant members of the association and do all the management.
Expert Sessions
Masterclasses on the topics needed to fill skill gaps supporting technical, leadership and soft skills development. For example, visual analysis, storytelling, insight generation, confidence building
Show & Tell
Showcase your case studies, techniques to the association (choose to share with other brand members only or the whole association).This session is great for the things you want to share and/or get feedback on.
Groups & Councils
A range of special interest groups and councils will be established and you can request to participate.The groups and councils will be productive, producing thought leadership and laying the foundations for the future of the industry.For example; mental health and wellness tackling graphic data. AI and Data Integrity.
Big toppics we're covering
We’re setting the standards in social intelligence. We’re working with members to shaping the future of the social intelligence discipline by establishing industry-wide benchmarks that drive progress, innovation, and ethical best practices.
We work to get greater access to social and internet data, ensuring parity across the industry so all professionals can get access to the data that matters to them.
We’re defining standards for data relevance, accuracy, andAI readiness-ensuring research-grade social data that meets the highest industry expectations.
We’re at the forefront of understanding and shaping the role of large language models (LLMs) in social intelligence, from current applications to future industry shifts.
We’re creating a safe, inclusive space for social intelligence professionals - regardless of beliefs, gender, or sexual orientation. Our mission includes setting new industry standards to protect professionals from exposure to graphic content and sensitive topics.
We’re equipping professionals with the skills and knowledge they need to stay ahead in the evolving world of social intelligence. From experts to newbies, we have opportunities to up-skill your whole company.
An association for you, led by you.
Instead of being top-down, the Association is shaped by the people doing the work.
From topics we explore to the resources we build, every focus area is driven by what members actually need. That means real-world training, working groups that move the discipline forward, and support that meets you where you are.
This is your chance to help define what social intelligence becomes. Not just for you, but for the whole industry.
Apply now to join the Association
The work we do in social intelligence is often misunderstood, because there's still no clear roadmap or professional structure guiding the discipline.
That's what the SI Lab Association is here to change.
More than a simple membership, we are a growing professional association built by and for the people working with social and internet data. If you're ready to shape the future of the field while gaining the support, structure, and community you need to grow your practice then apply now.
What to Expect
This application is your first step to joining The SI Lab Association.
Please complete it in full, application missing required fields (*) won't be processed.
Once submitted, your application will be reviewed and vetted. This usually takes 5-7 business days. If approved and once dues are paid in full, your membership becomes active and you'll receive a welcome email with onboarding details.
Questions? Reach out to the team at memberships@thesilab.com. We look forward to welcoming you.