Intelligence Insiders: Reflecting on the first year of integrating social listening into business decision-making at Compassion International
Intelligence Insiders is a monthly LinkedIn Live interview series with the professionals leading social listening, insight & intelligence programs at the world’s leading brands.
Join us as we discuss the journey to get buy-in, creating tangible use cases, and the impact that social data can have on an organization when there is support for social intelligence.
In this episode, we are joined by Noel Schieler, Market Intelligence Specialist at Compassion International to chat about her journey to bring social intelligence to Compassion International. Noel has been on an amazing year-long journey to transform social listening from “something interesting” to supporting business critical outcomes, tune in to hear more about her journey from grappling with a social listening tool to defining use cases, and integrating social listening into the company culture.