Michelle Dunst is a Managing Director of Analytics Strategy & Innovation at Real Chemistry, where she leads digital analytics spanning social listening, search intelligence, and emerging AI platforms. She helps healthcare and pharma brands translate stakeholder conversations into strategic insight understanding not just what is being said, but how and where it is discovered.

Michelle leads HealthGEO, Real Chemistry’s approach to AI search intelligence, advising clients on narrative visibility, competitive positioning, and how to show up credibly in generative search environments. Her work sits at the intersection of social intelligence, search behavior, and strategic communications.