DEMO: Customization and flexibility in global trends monitoring: a social listening observatory on environmental topics with Buzztech
In this Live Demo, we will find out more about the platform and how it can help you gather insight from social and internet data.
Customization and flexibility in global trends monitoring: a social listening observatory on environmental topics.
In the example of a project dedicated to the environmental crisis, we will talk about challenges and opportunities in social listening of global issues that have a growing impact on international markets and companies. Setting up research on global trends can be challenging due to the number of entities involved who often have conflicting views. We will discuss the key features that tech solutions and services should have to respond to multiple use cases, from flexible dashboards and reports to customized sentiment attribution.