Can social data deliver reputation predictions for your brand?
Unlock quantifiable, predictive reputation tools in a world where real-time isn’t always fast enough.
In our polarized time, brand reputation has never been more important or in greater peril. Driven largely by social conversation, brands are under scrutiny in real-time on decisions they take, as well as those they do not.
This requires new approaches to measuring reputation that not only measures “at the speed of social” but also can help predict bottom-line outcomes in a world where real-time is not always fast enough.
The session will provide detail on this innovative predictive reputation measurement approach that combines conversational data stream, advanced AI, and business simulation approaches, anchored to revenue and shareholder value, to help brands better navigate and protect their reputation in this challenging time.