Resources

If you know, you know: Moving from reactive to predictive with AI-powered cultural listening

Trendsurfing with AI: Methods to measure what’s trending, before it pops

Culture shocks, secret drops and goodbye to TikTok

[Interview] Treesha Punchoo, Codec: Connecting Brands with Culture to Fuel Growth

Nichefire with Identify the Impact of Cultural Trends on Your Business - Before They Happen

Relative Insight with using language comparison to discover differences in the way gamers talk

Codec with the bottom-line impact of cultural intelligence

Why you can't ignore cultural insights

Building a metaverse that people will actually use

The Cultural Context Engine: Welcome to Next-Gen Consumer Insights

What can AI teach brands about human behaviour

How cultural trends can be leveraged for reputation management

Unlocking the fanaticism of communities

Identifying new opportunities with cultural insights

Cultural Insights 101

Decoding the world of TikTok content creators

Breaking the internet: Exploring the trends that went viral in 2022

Panel: The Brand Benefits of Building a Cultural Insights Function

Panel: The power of language: How words shape people, behaviour, and culture

[Webinar] How to Measure Brand Purpose at the Speed of Culture

Why understanding local market nuances is key for cross-cultural success of influencer campaigns

The power of language: How words shape people, behaviour, and culture

How social insight can help you understand the job to be done

Going beyond Facebook and Instagram for consumer insights

Beyond trends: Why cultural insights is still the hottest thing in social intelligence